Deli by Shell
Objective: To create a leapfrog store format for non-highway gas stations to establish Shell as a premium roadside food retailer in urban areas. Brand design, packaging, in-store communication and interior design.
Objective: To create a leapfrog store format for non-highway gas stations to establish Shell as a premium roadside food retailer in urban areas. Brand design, packaging, in-store communication and interior design.
